It's Friday, Friday, Friday! that's the good news. Now comes the bad, we've been told today that Google has updated their search engine Algorithm since last month. This Google update is being called "Hummingbird". Search Engine Land has a great article about the update - http://searchengineland.com/google-hummingbird-172816 Don't worry my fellow SEOs, the "Hummingbird" doesn't effect our efforts much as we have been doing (unless you are black hat!). The update does more good than bad for SEOs. Google updated their Algorithm better indexing of websites to accommodate for "conversational search". Conversational search as describe by fellow SEOs is the human speak to search engines. For example, I would type in Google search "find me a great Italian restaurant near me" instead "restaurants in Toronto". This open the door to a large number of new search queries and rankings never seen before. Another effect of th...
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